Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live.
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.
New episodes come out Wednesdays for free. Binge new full seasons early and ad-free, plus get exclusive past seasons, only with Wondery+.
Is HBO Max leading the streaming war? Who’s winning the race between Xbox and PlayStation? What should we make of the vicious battle of the burger chains? Who would reign victorious in a brawl of the brews: Dunkin’ or Starbucks?
From corporate espionage to innovative advertising, corporations have long maintained their edge over the competition through creative (and sometimes illegal) means. Wondery’s Business Wars podcast explores the competitive dynamics between massive businesses and their industry rivals. This podcast uncovers the tips, tricks, and marketing weapons each company uses to stay ahead. Clever advertising might win awards, but behind closed doors there are implausible stories of underhand marketing and dirty tricks that would make J.R. Ewing blush.
American corporate history is no stranger to business-on-business strife. Each new episode of this brilliant podcast pulls back the curtain on the likes of Netflix vs. Blockbuster, Marvel vs. DC, Nintendo vs. Sony, Hershey vs. Mars, and of course, the perennial Coca-Cola vs. Pepsi battle.
David Brown, journalist and former anchor of the Peabody Award-winning public radio show Marketplace, is the perfect host for this listen. In his clear, crisp delivery, Brown’s audio chops shine through with his ability to drum up intrigue. He crafts a podcast that is both thought-provoking and effortlessly entertaining.
Featuring detailed histories of each corporation’s business model, the hostility between rivals, and interviews with industry leaders, Business Wars is a must-listen. Get a behind-the-scenes look at the brands that have become an inextricable part of everyday American life. Hear the story behind your favorite household names (and the cutthroat roads it took to get there). Listen to Business Wars, a Wondery podcast, now on Amazon music.