In the latest episode of "What If, So What?" host Jim Hertzfeld invites Eisaiah Engel, author of "Innovation Casino," to dive deep into the essence of innovation in today's business landscape. Engel shares his unique perspective on tackling innovation challenges across the spectrum as he and Jim explore the critical role of innovation in achieving differentiated, premium branding and generating alpha returns.

This episode is a must-listen for digital leaders seeking actionable strategies to harness innovation for enduring growth.

Connect with Eisaiah Engel

Connect with Jim Hertzfeld, Area Vice President of Strategy, Perficient